Jaquay Saintil
Group Creative Director | Art Director
I'm a Group Creative Director with 13+ years building brands and leading teams. I've been fortunate to work across automotive, tech, entertainment, fashion, lifestyle, and fintech, creating campaigns that connect with people and drive results. My work spans traditional integrated campaigns to emerging tech like AR/VR and AI-powered production. I respect what works while pushing creative to where the industry is headed.
I believe great creative starts with understanding people first. I'm rooted in strategy and storytelling, but I'm curious about how new tech can make our work better and help us focus on what matters most.I build strong teams where good ideas rise and everyone has a voice.
Currently leading creative at Saatchi & Saatchi, Outside work, catch me at pickup games, random coffeeshops, Art shows or the secret to wearing all black all the time. (It's texture and fit. You're welcome.)
Let's make something great together.
Reach out! let’s chat!
Jaquay.saintil@gmail.com
Resume
Cconncectedd Studio - Founder | Executive Creative Director
Built and ran a creative studio from the ground up, providing bespoke Creative campaigns to major global brands, including Nike, Extra Butter, OnlyNYC, Alife, Round2 NYC, Corcoran, JBL, New Balance, Sony, LVHM, and Salomon.
Creative Directed 40+ marketing campaigns, activations, productions, and creative projects concurrently, leading all resources and assets across the 360 cycle
Clients
Nike - Salomon -JBL -New Balance - Sony - Corcoran - LVMH - OnlyNYC - Extra Butter - 100 Wolves - Levis - Netflix and many more ……
Freelance - Various Brands and Agencies*
Momentum Worldwide - Creative Director
Articulating the creative strategy for two flagship accounts, Verizon and Amex, leading the creative team in delivering activation. Creative development and executing experiential activations for Verizon, pioneering novel creative storytelling concepts and experiential initiatives. Championing transformative campaign for Amex to engage established segments and drive brand loyalty, accelerating card usage. Spearheading novel technologies and tools in the creative process
Integrating DEI practices within the day to day work to strengthen the talent retention, and developing internal talent while creating inclusive environments with a wide agency structure.
Clients
American Express - Verizon - William Grant - Geico
Media.Monks - Creative Director | Studio Creative Lead
Decoded Advertising - BLK@D Founder | Creative Lead
DUMBO Improvement District - Curator / Creative Director
ALIFE Clothing - Director of Brand Development
Translated consumer and market insights into actionable intelligence, outlining opportunities and developing tailored creative to maximize client brand reach while leveraging data to establish the most suitable methods to position client brands for maximum exposure.
Clients
Penn State University - T-Mobile - Chase - Visa - Robin Hood - Careerbuilder - Intuit - Overdrive - Hulu - Gymshark - Planet Oat
Created and directed Decoded Advertising Black employee ERG group, guiding and supporting Black employees, providing mentorship, and entrenching diversity & belonging practices across all operational areas. While working on producing client facing work
Client
Internal Agency Work
Curated, organized and led multiple successful contemporary and conceptual art exhibitions featuring a wide range of artists in various forms and expressions while pioneering pioneering groundbreaking concepts and art projects.
Coordinated exhibition production from initial planning to completion, overseeing all aspects, including contracting, art loans, budgeting, purchasing, logistics, installation, and de-installation.
Planned and executed inventive social media marketing and PR campaigns to drive awareness and maximize attendance.
Established the creative strategy and roadmap, drove brand awareness and customer engagement, reinforced brand values, and articulated value propositions through compelling messaging to propel sales.
Launched targeted multi channel campaigns, creative events, and activations, created a consistent visual identity, improved brand equity, and generated $300k+ in revenue.
HAVAS - SVP Creative Director
Led the Takeda account in launching the agency’s first global campaign with the client, overseeing creative development, and cross-market alignment to ensure a cohesive brand narrative across regions. Partnered closely with client stakeholders and internal teams to translate complex healthcare insights into clear, impactful storytelling that could travel globally while staying locally relevant.
Clients
Takeda, Novo Nordisk
Saatchi & Saatchi - Creative Director ( Current)
Lead the Santander account while partnering across the broader Publicis network to deliver integrated campaigns and drive growth. Collaborated with cross-agency teams on high-stakes new business pitches, shaping strategic and creative platforms that helped win and expand client relationships.
Clients
Santander, Visa, Reeses